LinkedIn today announced the top 10 company pages of 2013. The stunning representation, convincing content, and appealing status updates have effectively gained the interest of LinkedIn users throughout the world.
Have a look at the best and most creative LinkedIn company pages of 2013 and some essential tips on how they made it to top of the list.
Adobe highlighted their brand with showcase pages of the products like Adobe Creative Cloud and Adobe Marketing Cloud where they allow tailored messaging user engagement for clients.
AppleOne Employment Services stood out by using rich media and images on their LinkedIn page. AppleOne showcases the content on their page with the help of attention-grabbing images. Images in the status update are a great way to enhance user engagement.
Commonwealth Bank engaged their LinkedIn page followers by asking thoughtful questions through status updates. They were also actively participating in comment conversations by responding at the right time.
Dell tends to publish interesting facts and snappy intros through the status updates which in turn sets up platform for better user engagement at their LinkedIn page.
HubSpot uses various marketing tactics to showcase their strength and one such approach is to use sponsored status updates to garner interest and user engagement.
Four Seasons Hotels and Resorts used a policy of the show & tell. They used Youtube videos in order to engage users directly in the feed.
Kellogg Company shows off its corporate culture by publishing different awards that the company has received to increase user engagement over at LinkedIn page.
Marketplace Home Mortgage shares expert opinion and tips through status updates in order to engage LinkedIn page followers. This also showcases their expertise in the home buying and mortgage industry.
Mashable engages audience by sharing valuable content that is of top quality and easy to consume, through their LinkedIn page.
NPR uses our approach of publishing valuable lists in the form of top 10’s, or do’s and dont’s in order to gain audience interest.