There’s a lot of effort that goes into designing graphics – whether it’s for ad images or a creative element, designing good quality art is something that a lot of people struggle with. The good part of this is that people who do this choose to do so because the need for them to express themselves is important and relating to a corresponding topic or design will define the excellence of the project undertaken.
For those new to graphic design, we’ve put together 7 epic graphic design tips to become a pro designer to fast track your career and give you baselines of what’s considered good design in the contemporary design.
- Understand What Your Client Wants: This is possibly the most important part of being a graphic designer. The more your practice in the art of graphic design the more you will understand how to anticipate and design to the specifics of someone’s project. Have detailed discussions with your clients to make sure you understand what they really need from a designer and what they need to make the ideal design for them.
- Take Projects That You Love Working On: Take projects that you relate to and would love to work on. If you choose to work on things just for the sake of making quick bucks, your work probably won’t be on par with your more passionate design works. It’s okay to take breaks between work as well; relaxation boosts energy and productivity. So, take a walk, grab a bit to eat, sit in the park to refresh the brain and revitalize the vision you have for both yourself and the company you’re designing for.
- Specialize in a Specific Style of Design: When you’re building your career, try specializing and concentrating on a small niche of styles to make your own. Don’t ignore other styles in your portfolio, but you’re likely to get more designs in the same network if you make a specialized portfolio. There are a lot of design styles you can try out to make the most of your skills like:
- Retro style
- Flat style Design
- Bright and Bold
- Geometric Shapes
- and a lot more!
Try what you like the most to express yourself the way you want to and make the most of what you can with the design projects you’ve taken up.
- Use Plug-Ins and Presets: There are a number of presets and plug-ins on the internet that you can download and use to your advantage to save time and make new designs with ease. Presets are basically a set of actions that you can ask Photoshop to automatically perform specific to the preset you load. There’s a lot that the presets offer and there are a lot to download, so go searching for the ones that suit your style the best.
- Pay Attention to Typefaces: Typefaces are the textual parts of the screen. There are a lot of things to remember with regard to typefaces. First and foremost, when selecting a typeface or font for headings, subtitles and body text, use easy-to-read fonts for simple and effective graphic design, create visual uniformity by applying one typeface or font family to text. Use a typeface or font family that has a selection of variants, such as italic, bold, or condensed to keep options open.
- Contrast Is Key: Creating good contrast in your images is important to making the best designs you can. Make the images seem like they snap crackle and pop on a desktop or on print. Choose a color scheme that has 1-3 primary colors and additional 1-3 secondary colors that contrast and complement each other. Use different tones of the same color for consistency by adjusting brightness for contrast. Finer typefaces will need stronger distinction against a colored background.Pump up contrast by adjusting the brightness of the background image so that it offsets the text color, making the design clear and easy to read.
A good idea is to build on negative spaces; there’s nothing wrong with a bit of white and background in the image you’re creating.
- Brighten up Your Graphics: Contemporary design is bright and beautiful. The brighter and more easily popping your designs are, the more they will make a good impression on the user and the client too. Create drama and impact with attention-hogging graphics. Ensure your colors don’t blend together by choosing hues that contrast against one another. Important color decisions gone wrong can make the entire design obsolete. Make smart decisions with regard to color and you should be fine.
Whether you’re designing graphics for social media or designing an invitation for an upcoming event, the application of graphic design is vast and versatile. From font pairing and scale, to alignment and white space, the facets of the design world are complex. So, don’t worry if things go slowly in the initial days. The more practice you have with creating good designs, the better you’ll be at making ones that count in the future.